| IFAS
Table
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1. IFAS table for Harley Davidson
Internal Factors Weight Rating Weighted score Comments
Strengths
1) Expanded network of dealers
2) Brand popularity
0.2
0.2
2
1
0.2
0.2
The large network allows the company effectively distributes
its products in the USA in a relatively short period of time
in response to the growing or declining demand for the company’s
products
The brand popularity contributes to the stability within the
organization because employees feel confident and proud of
being working in Harley Davidson which is a symbol of the
American moto-industry and the American lifestyle
Weaknesses
1) High costs of production
2) Need to increase revenues
3) Low sale rates
4) Conflicts between employers and employees
0.15
0.15
0.15
0.15
4
5
6
3
0.15
0.15
0.15
0.15
The high costs of the production are determined by the exclusiveness
of the production of the company but the growing costs can
undermine the position of the company in the market, especially
in the situation of the declining demand for the company’s
products and the recession in the American economy
The need to increase revenues is naturally provoked by the
high costs of the production and the declining level of sale
rates
Low sale rates deteriorates the market performance of the
company and contribute to the internal problems and conflicts
between the administration of the company and employees
Conflicts are determined by the deteriorating market performance
of the company and efforts of the administration to reduce
costs of production and increase revenues using all possible
means, which can deteriorate the position of employees or
result in the job cuts within the company.
Total 1.0 1.0
The major problems of the company are equally important because
they are closely intertwined and create unfavorable conditions
for the further development of the company. At the same time,
the solution of either internal problem of Harley Davidson
will inevitably affect or involve other internal problems.
Therefore, they should be solved in a complex and they can
be solved due to the popularity of Harley Davidson’s
brand on the market and widely spread network of the company.
2. CACI
The contemporary organizations and professionals should be
able to develop multiple competencies to be able to maintain
a highly competitive performance. At the same time, some competencies
can be outsourced to increase the efficiency of the functioning
of the organization. In this respect, on analyzing the current
position and development of CACI it is possible to recommend
outsourcing engineering and logistics services because this
will allow the company concentrating on the development of
its IT and knowledge management while logistics services can
be successfully performed by a company that is specialized
on the supply of logistics services.
At the same time, in the contemporary business requires the
development of such skills as reliability and flexibility.
Today, it is extremely important for the organization and
its employees to be able to change in response to the changing
environment that will help cope with problems the company
will face, while the reliability of the company will create
a positive brand image of CACI.
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