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| Strategic
Management Module Three
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1. CACI is one of the leading IT company, an contractor of
the US and UK governments, which plays an important role in
the supply of IT services. The orientation of the company
on the development of new technologies and services in the
field of security is very important, especially in the contemporary
environment, when external threats to the national interests
of such countries as the US and the UK increase dramatically
and the demand for IT and security services of the highest
quality are constantly growing. In such a situation, it is
possible to estimate that the external environment is quite
favorable for CACI, especially due to its close cooperation
with the state. The fact that CACI is a state contractor is
very important because today the state is one of the main
customers of the company. Today, it is mainly the US state
that is the major customer of CACI, but, it should be said
that the UK government also apt to increase the cooperation
with CACI because the company has already proved its reliability.
At any rate, the company has a huge experience of cooperation
with the state, law enforcement agencies, intelligence services
and the military. This experience gives the company a strategic
advantage over its competitors because the state, both American
and British, is very conservative in relation to its contractors,
while the quality of products and services of CACI is highly
competitive on the contemporary market. In such a way, the
company demonstrates its social responsibility since it participates
in the provision of the national security of the US and the
UK that makes customers confident in the reliability of the
company opening larger opportunities for CACI to gain a larger
share of the market.
On the other hand, in spite of the high quality of products
and services offered by CACI, its position has been shattered
in the result of the involvement of the company’s employees
into tortures and prisoners abuse in Abu Ghraib. Potentially,
this scandal may be a serious threat to the position of the
company in the world market because it deteriorates the public
image of the company. As a result, many potential customers
of the company are unwilling to use services and products
of CACI because of its involvement in the scandal.
2. Pratap Chatterjee and A.C. Thompson “Private Contractors
and Torture at Abu Ghraib, Iraq.” CorpWatch, May 7th,
2004 is the article that raises a very important problem of
the involvement of CACI employees in the Abu Ghraib torture
and prisoner abuse. In fact, this scandal threatens to the
future public image of the company and can reduce the popularity
of the brand and customers’ confidence in the company.
In such a way, the company may lose a considerable share of
the market.
Whitely, D. E-Commerce: Strategies, Technologies and Applications.
1st ed. Berkshire, England, McGrawl Hill International (UK)
Limited, 2000.
The author discusses the major strategies and technologies
that can be applied in e-commerce as well as their application.
This is important for the future development of the company
because for a successful market performance it will need to
use effective marketing strategies.
References:
Chatterjee, P. and A.C. Thompson. (May 7, 2004) “Private
Contractors and Torture at Abu Ghraib, Iraq.” CorpWatch.
Retrieved June 13, 2008 from <http://www.corpwatch.org/article.php?id=10828>
Whitely, D. (2000). E-Commerce: Strategies, Technologies and
Applications. 1st ed. Berkshire: McGrawl Hill International
(UK) Limited.
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